Caroline Foran does a fair few things.
First and foremost, she is a journalist, content creator and strategist. She knows lots of fancy buzzwords and she could probably list them all here, but she’s not a robot; she has a personality and a pulse (and a good thesaurus too). Having worked as an online editor and social media manager with some of Ireland’s leading publishing companies (IMAGE Publications, Entertainment Media Networks, Lovin Dublin), she has honed her skills as a first-class class content creator with a particular passion for branded content. She has built strong and lasting relationships with those in the Irish media industry and gets very excited about commercial content projects, particularly in the digital sphere. (So that’s the internet, basically).
Through the successful management of a series of key campaigns, Caroline has earned herself quite the reputation among agencies and brands for her endless creative ideas, her positive attitude and her project management skills in the creation and execution of digital, content-lead campaigns. ‘Execution’ just might be her favourite professional-sounding word. With a keen understanding of what does and does not resonate with audiences – given her editorial background – and an ability to adapt her tone and style to suit a whole mixture of brands, she thrives on the idea of helping brands and publishers maximise their respective goals. She believes in content that both consumers and brands will appreciate. She lives for a good brainstorming session. She also lives for the correct use of a semi-colon. And Bounty bars.
Separate to commercial projects, as a freelance journalist for various key publications, Caroline has a particular interest in the areas of health and wellbeing, beauty and interiors. Her experience spans both traditional print (currently Beauty Editor, Sunday Business Post, IMAGE Magazine) and digital publishing (IMAGE.ie, beaut.ie, entertainment.ie, LovinDublin.ie), and not forgetting a blue furry diary she used to keep, chronicling her teenage disco days.
She also founded GAFF Interiors with business partner Jo Linehan which has become Ireland’s ultimate go-to digital destination for all things interiors. GAFF partnered with Dulux in the summer of 2017 for a series that lived on the RTE Player; The Good Room. The show has been nominated for a digital media award. 2018 is set to be a big year for GAFF. Not only is GAFF a digital publication but it is also an affordable interior design service. Caroline also works with editorial shoots as an interiors stylist.
Here I am looking Christmassy for a Christmas 2017 shoot with the Weekend Mag with the Indo.
Separate to her journalist and branded content and entrepreneurial endeavours, Caroline Foran is also a published author; Owning It was her first book, chronicling her experiences with anxiety and offering her ‘Assess and Address Approach’. Following its release in May 2017, it remained at the number one spot for 16 solid weeks. She was also nominated for a Popular Non-Fiction Book of the Year Award in the 2017 Book of the Year Awards. She didn’t win that one (sob) but she did win the Gamechanger award at the 2017 U Magazine Awards which glistens on her mantlepiece and is nominated as a ‘Thought Provoker’ for the 2018 Xpose Benefit Awards.
The Confidence Kit – her second book – is due for release in May 2018. It tackles our struggles with the fear of failure, the confidence gap between men and women and so much more, offering a toolkit to help give your confidence a kick up the proverbial.
On the back of her books, Caroline now gives corporate and creative talks on the subject of stress management and mental health. Ironically, it gives her anxiety but she’s more than happy to share her learnings. More on that here.
Whether you’re a publisher, a creative agency or a PR company looking to collaborate on deadly content across a multitude of platforms, or you would like to book Caroline to speak at your event, hit her up on LinkedIn, Twitter or simply email firstname.lastname@example.org. Will work for Bounty bars.*
*Not really, you need to pay her.